Friday, August 10, 2012

LSI Keywords: Their Importance and How to Get Them

My length of experience in doing SEO works taught me how essential LSI keywords are in ranking high in Search Engine Results Pages (SERPs), thereby, optimizing web presence. I remember forming deep knots on my forehead when I first heard the term. And until I did a few good researches about it, I really didn’t understand what it means. The term just sounded too technical for a newbie in the business like me.

So what is really an LSI keyword? And what do you need it for? I’ll share to you my insights as based on my personal experience.

When I first tried to research what LSI keywords mean, I didn’t get what I exactly wanted as an answer soon enough. In fact, my confusion only grew worse when I learned of its meaning (Latent Semantic Indexing). I needed somebody to explain what it means in clear and plain language. And until one blog clearly explained it to me, I didn’t realize that LSI or latent semantic indexing keywords are actually just as simply as “related terms”. Funny, I thought. There I was, thinking LSI keywords were so complex when all along, they are just actually a group of words you use as keywords in your article apart from your primary keywords.

But the real question is this: why are LSI keywords important? I can actually just say, “They’re important because Google says so”. But I’d rather not.

With Google keeping an eye on quality content, the last thing you need is get penalized because of keyword stuffing in your article. When it comes to quality content, your keywords must be placed naturally and evenly in your article. But you can’t possibly do this if you only use your main keywords. To avoid keyword stuffing, you find other terms related to your keyword and use them in lieu of your primary keyword. This way, you do not have to repetitively use your main keywords in your article. 

So how do you find LSI keywords to use? Well, there are basically three possible ways for you to do that.

First, you formulate your own LSI keywords. Quite easy. All you need to do is focus on your niche and think of words and phrases that are closely related to it. Or else, you can just simply tweak your primary keyword, look for synonyms, stretch it, or remove a word or two (if you’re using a long-tailed main keyword).

Second, you can use free LSI keyword search tools provided by Google. Generating LSI keywords on your own is actually easy. But if you can find an easier way to do things, who wouldn’t go for it? To help you save time and effort in thinking for related terms, you can just simply turn to free LSI keyword research tools offered by Google and look for terms related to your niche and topic.

 Utilize third-party LSI keyword search tools. There’s actually no significant advantage of using third-party tools over using Google keyword search tools. This is just an additional option so you have more choices at hand, depending on which one you’d be more comfortable to use. There are a lot of third-party LSI keyword research tools you can use such as Quintura.

LSI keywords are as vital as your primary keywords. You need them for quality content. Looking back, I realize that I was actually already using LSI keywords before I even learned what the term means. 

Thursday, August 2, 2012

How to Write a Captivating Article in an Hour’s Time: 5 Quick Tips that Work

Okay. So you’re writing an article, huh? Well, tell you what? That isn’t going to be real easy. At least not when you are yet writing your very first article. I remember writing my first, I probably consumed about 4 hours or so. It was a lot of hassles and just when I thought researching on my topic would make my life a little easier, it didn’t. In fact, I had a hard time telling which actually took more of my time, researching on my topic or the actual act of writing it.

Then I came across something while fishing for ideas over the web on how to write captivating articles in a swift and prolific manner. One blog said it’s possible to write an article of standard length in just an hour… or even less. Would you believe that? I didn’t. Well not until I was able to prove it true to myself.
So how’s it possible? Let me share to you some quick ideas on how to:

Strictly no distractions for an hour
You could be the best in the world when it comes to multitasking, but if and when you are determined to write an article in an hour’s time or less, that “multitasking” skill of yours just doesn’t apply. On second thought, you can actually write an article in an hour while keeping up with distractions but believe this--- your article isn’t going to be a real good one. It might be okay, but not much. So you need to concentrate. That’s the keyword here. Concentrate. Set aside an hour’s time away from distractions and just focus on what you are writing on. Facebook, Twitter, Youtube, and other possible distractions are and should be a NO-NO.
Write with gusto
Love what you’re doing. Unless you do, you wouldn’t have the heart to write articles much less, write in an hour’s time. You wouldn’t be able to concentrate on writing if in the first place, you don’t love to write. When you love what you are doing, you’d find it more possible to wrap up an article in an hour or even less. So again, write with gusto.
Believe that you can
Believing that you can do it is a crucial part in the matter. Writing an article in an hour’s time, or doing anything for that matter, is majorly about having that unwavering trust and confidence in yourself that you can DO it. Don’t keep saying it’s impossible. Don’t keep saying you can’t do it. Because while it’s true that wrapping up a great article in an hour may seem like a real hard feat, it isn’t impossible. If others can do it, what on earth is the reason you can’t?

Visualize your objectives

What do you want to achieve with what you are writing? Or why are you even writing that? Such questions must be answered. You should have a definite set of goals and objectives as to what you want to achieve in your article. Are you trying to persuade, entertain, educate, or simply inform the readers? You decide.

Okay so that is research in BIG letters. Why? Well simply because research is a very vital factor in making your effort a success. Unless you know what you are going to write about, you wouldn’t be able to write fast and good. Importantly, researching must be accompanied with deep understanding and comprehension. When you understand your subject, you’d find it much easier to finish your article in an hour’s time because…well, you understand what you are writing on.

So those are just some quick guides on how you can write an article in a matter of an hour or even less. They may not really be new revelations to you, but they’re what you greatly need to successfully wrap it all up. Be able to write a highly interesting, engaging, and prolific article in an hour or less and you’ll certainly get your license to brag.